About Event

Indian M&E industry is on an impressive growth path and it is expected to grow at a much faster rate than the global average rate. Technological advancements are pushing broadcasters and producers to provide ultra-high-definition output to its upgraded users by investing heavily on new technologies and equipment. Particularly, the broadcast, media and entertainment ecosystem in South India is a dynamic and diverse landscape that serves a population of over 200 million people across the five southern states of India: Andhra Pradesh, Karnataka, Kerala, Tamil Nadu, and Telangana. Dominated by regional language media, each state have its own distinct language and media industry reflecting the linguistic and cultural diversity of South India.

The South Indian media landscape boasts a diverse mix of public and private media organizations, spanning national and regional broadcasters, local cable TV operators, and online streaming services. With a wide array of programming, from news to soap operas, reality shows, and movies, it caters to the diverse preferences of audiences.The emergence of digital platforms like Hotstar, Netflix, and Amazon Prime Video has further transformed the broadcast ecosystem in South India, offering access to local language content and international movies and shows.

Moreover, South India's movie industry thrives with well-established production houses, a strong distribution and exhibition network, and thousands of theaters and multiplexes showcasing regional films.

To fuel this growth, Broadcast & Mediatainment Expo, organised by PDA Ventures Pvt Ltd, serves as a crucial marketplace, connecting global technology providers, equipment manufacturers, and service providers to encourage investments, innovation, and business potential in the sector. The expo not only caters to India but also Sri Lanka, Bangladesh, Nepal, Bhutan, and Myanmar.